3 Best OptinMonster Alternatives

Whether you own a website or run websites for your clients, one of the most important items is to optimize them by increasing your conversion rates.

In other words, it is necessary to encourage people to perform a certain action.

This action can be direct purchase, newsletter subscription, leaving feedback, completing a survey, and similar.

The easiest way to do this is with the help of a pop-up window.

Neal Taparia, a serial entrepreneur, and founder of gaming platform Solitaired explains the importance of pop up windows. “Pop-ups get a user’s undivided attention and allows you to communicate directly with your user, giving them an opportunity to form a direct relationship with your site. Using pop-ups, we recently increased our number of registered gamers by 23%. Choosing the right provider makes a huge difference.”

OptinMonster is one of the tools that make it easier for you to make these windows, but now you also have an opportunity to get acquainted with OptinMonster alternatives and to see if any of them suits you even better.

OptinMonster: Overview

OptinMonster is a platform for generating more leads, e-mail subscriptions, and sales.

It is specially designed for the eCommerce industry, agencies, and publishers.

OptinMonster has a similar dashboard as other pop-up tools, with customizing options on the left side.

It looks pretty simple and user-friendly.

Offered features:

  • Drag and drop builder
  • Customization
  • Targeting options
  • A/B testing
  • Analytics
  • Exit-intent technology
  • Integrations

What are the pros?

OptinMonster is very easy to use and it allows you to create different forms without much difficulty.

Exit-intent technology is a powerful tool that you can use to prevent visitors from exiting the website.

Thanks to A/B testing, you are able to compare different forms and find out which one gets the highest engagement.

What are the cons?

Customer support is not always available for users’ questions and issues.

OptinMonster has its templates, but they don’t allow a high level of customization. That can be a problem if you want, for example, to make pop-ups visually compatible with the whole identity of your website.

It’s time we say something about alternatives!


Poptin is an all-in-one solution for designing powerful pop-ups.


To create your first poptin, you will need a couple of minutes.

User-friendly drag and drop editor allows you to customize every part of a pop-up. Add or remove fields easily, change the background, add effects, choose the size, and more.

Poptin’s main features are:

  • Advanced drag and drop editor
  • Customization
  • Library templates
  • A/B testing
  • Advanced triggering rules
  • Advanced targeting options
  • Automated e-mails
  • Embedded forms
  • Analytics
  • Integrations

Advantages of Poptin

When you use Poptin, you don’t need to hire a developer or a designer. You can do it all completely on your own.

Triggering options help you to show a pop-up to the right people at the right time.

Poptin also has smart exit-intent technology, so you can easily prevent visitors from abandoning your website.

As a user, you will be provided with full customer care via live chat, phone, and e-mail. Plus, you will get access to the knowledge base and Facebook group.

Disadvantages of Poptin

The Free Poptin plan limits you to the 1000 views per month.

Poptin’s pricing

There is a free plan as well as a couple of paid plans.

Why is Poptin the OptinMonster alternative you have to try?

You can use Poptin for creating different types of pop-ups, making surveys, and collecting feedback from your leads.

Autoresponder, which is great for e-mail campaigns, is another Poptin’s feature worth mentioning. It will send automatic e-mails, thus helping you to nurture subscribers effectively.

All types of pop-ups are fully mobile and desktop optimized.

There are:

  • Lightboxes
  • Floating bars
  • Top and bottom bars
  • Fullscreen overlays
  • Gamified pop ups
  • Slide-in
  • Big sidebar
  • Social widgets

Poptin currently offers over 50 native integrations and more than 1500 integrations via Zapier and Integromat.

Poptin’s ratings as the OptinMonster alternative

Now let’s see the Poptin’s ratings:

Ease of use: 4

Customization level: 5

Visual appeal: 5

Features: 5

Integrations: 5

Customer support: 5

Pricing: 5

Total: 4.9/5

Try Poptin for free!

Subscribe Forms

Subscribe Forms is one of the Premio WordPress plugins.

Besides this, Premio offers more website plugins to choose from:

Subscribe Forms creates responsive forms that you can add on your website wherever you want.

optinmonster alternative poptin pricing

By using Subscribe Forms, you can make responsive and customizing forms with ease.

There are 12 form designs to choose from.

Offered features:

  • Customization
  • Templates
  • Widget supported
  • Shortcodes
  • Integrations

What are the advantages?

Subscribe Forms helps you to design visually appealing forms with simple fields to fulfill.

All forms are fully responsive.

This plugin is compatible with MailChimp, ActiveCampaign, GetResponse, ConvertKit, and other e-mail platforms.

What are the disadvantages?

This plugin is not as focused on analytics as other pop-up tools.

Subscribe Forms’ pricing

Subscribe Forms has a free plan and a couple of paid plans to choose from with more features.

optinmonster alternative subscribe forms pricing

Why is Subscribe Forms the OptinMonster alternative you have to try?

Subscribe Forms is a really user-friendly plugin. You can customize your forms as you like and implement them on your website.

All of your subscribers can be exported with CSV files. You can import them into any e-mailing platform.

After a visitor submits the form, your website can automatically show a “Thank you” note.

Subscribe Forms’ ratings as the OptinMonster alternative

Here are the ratings based on certain criteria:

Ease of use: 5

Customization level: 5

Visual appeal: 5

Features: 4

Integrations: 5

Customer support: 5

Pricing: 5

Total: 4.9/5

Wheel Of PopUps 

Last but not least OptinMonster alternative that we will mention is Wheel Of PopUps.

Wheel Of PopUps has a pop-up window with a popular spin-to-win wheel. It definitely reminds me of various lucky games.

The purpose of this kind of pop-up is to entertain visitors, offer them some benefit, and collect their e-mail contacts all at the same time.

optinmonster alternative wheel of popups

The benefits that will be presented in your pop-up is up to you to choose. 

You can also customize the whole window according to your taste and make it more visually appealing.

Offered features:

  • Customization
  • Exit-intent technology
  • Integrations

Advantages of Wheel Of PopUps

Wheel Of PopUps’s windows can be installed on any website. It will take just a couple of minutes to implement them.

You can choose colors, fonts, languages, and more.

The wheel, in general, can be completed in accordance with your website.

These pop-ups are a great idea to stop your visitors when they try to leave a certain page. Thanks to the smart exit-intent technology, this attempt will be recognized and the window with the wheel will pop up and grab the attention of abandoning visitors.

Disadvantages of Wheel Of PopUps

This tool is lacking analytics. 

In-depth data is always useful and important to get to know potential customers more deeply.

Also, if you are searching for more pop-up forms, this alternative would not be the perfect choice for you as it is focused on a single pop-up type.

Wheel Of PopUps’s pricing

Wheel Of PopUps offers a 10-day free trial, so you can try it out and see how it works. After that, you can choose some of the paid packages.

Why is Wheel Of PopUps an interesting OptinMonster alternative?

Wheel Of PopUps is a perfect way to gamify your website and entertain visitors quickly but effectively.

The possibilities of adding your own benefits are great especially if you know what offers would be irresistible for your target audience.

It will intrigue visitors because it is a little bit different type of pop-up than they are used to seeing.

Wheel Of PopUps helps you to collect e-mail addresses and to grow your mailing list.

Customer support is also available to help you if you have any problem when it comes to using their tool.

Wheel OfPopUps’s ratings as the OptinMonster alternative

Wheel Of PopUps’s ratings are listed below:

Ease of use: 5

Customization level: 5

Visual appeal: 5

Features: 3

Integrations: 4

Customer support: 5

Pricing: 5

Total: 4.6/5

The bottom line

There are really great OptinMonster alternatives to choose from.

Each of them has its pros and cons, of course. If you have trouble choosing which one should deserve your full attention, just compare those two sides and it will make it easier for you to decide.

In case you are looking for a responsive plugin with all the most important features for subscription forms, then the Premio plugin is a perfect choice for you.

You can easily create and customize these forms by making them engaging for your customers.

In just a couple of minutes, they will be ready to help you collect all those e-mail addresses important for your business progress!